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RankedFacts.com > Blog > Oddities > Uncanny > Ridiculously Rich: 10 Unique Paths to Wealth
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Ridiculously Rich: 10 Unique Paths to Wealth

RankedFacts Team
Last updated: February 20, 2025 9:20 am
RankedFacts Team
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Ridiculously Rich: 10 Unique Paths to Wealth
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The world is full of millionaires and billionaires, many of whom have achieved their wealth through traditional careers. However, some individuals have found success through more unconventional and unique paths. Here are ten fascinating stories of people who became ridiculously rich in unexpected ways.

Contents
Selling Pixels on a WebpageSanta MailRiverdanceCleaning Crime ScenesSlap BraceletsTalking BassBeer RecipeRent DressesBake CookiesUpside Down Ketchup Bottle

Selling Pixels on a Webpage

I Bought a Million Dollar Piece of Internet History | Nostalgia Nerd

Alex Tew, a student in England, needed to pay for his university education. To avoid student loan debt, he created the “Million-Dollar Homepage” in 2005. He sold one million pixels on a webpage for $1 each, in blocks of 100. Purchasers could display an image and a hyperlink. The idea took off, earning him $250,000 by the end of the first month and making him a millionaire by January 2006.

Santa Mail

Where Do Letters to Santa Actually Go?

Byron Reese tapped into childhood nostalgia by creating SantaMail in 2001. For $10, parents could order a personalized letter from Santa Claus, stamped from the North Pole. The first year brought in 10,000 orders, resulting in $100,000 in revenue. Today, SantaMail has sent over 500,000 letters, priced at $14.95, with various themes guaranteed to arrive by Christmas.

Riverdance

Riverdance the final performance

What started as a seven-minute musical piece composed by Bill Whelan for the 1994 Eurovision Song Contest interval turned into the global phenomenon known as Riverdance. After receiving significant positive attention Michael Flatley transformed it into a full-length theatrical show. Riverdance first premiered in Dublin in 1995 and quickly sold out shows. Riverdance has played over 15,000 performances, grossing over $1 billion, and has been seen by more than 30 million people worldwide. Michael Flatley’s net worth is estimated at $300 million.

Cleaning Crime Scenes

The Business of Cleaning Crime Scenes

Laura Spaulding, a former police officer, recognized that families often had to clean up after a homicide or suicide. Spotting a business opportunity, she started Spaulding Decon in 2005, offering decontamination services for crime scenes. Her business expanded to cleaning meth labs and hoarding situations. Spaulding now runs a multimillion-dollar franchise, providing a much-needed service to families during difficult times.

Slap Bracelets

The DANGEROUS 90's Novelty that DESTROYED its Inventor #toys

Stuart Anders, a substitute teacher, stumbled upon the idea for slap bracelets when he played with a self-rolling measuring tape. Covered in fabric, it became a fun bracelet. After partnering with a toy agent, the Slap Wraps were distributed. They became a massive hit among kids, although the fad eventually faded. However, slap bracelets remain a nostalgic toy for many.

Talking Bass

Where Singing Fish Go To Die - The Billy Bass Adoption Center

Joe Pellettieri, VP of product development at Gemmy Industries, invented Big Mouth Billy Bass. Initially met with poor reactions, Pellettieri modified the design to have the fish wiggle its tail and move its mouth while singing. The novelty item, featuring a fish on a plaque singing “Take Me to the River” and “Don’t Worry, Be Happy,” became a sensation. It’s rumored to have generated over $100 million in revenue for the company.

Beer Recipe

How Samuel Adams Built a $3 Billion Beer Company With a Recipe From the 1860s

Jim Koch, a Harvard graduate and fifth-generation brewer, co-founded the Boston Beer Company in 1984. Using his family’s beer recipe, he created Samuel Adams. The company went public in 1995, and today, Koch has a net worth of over $1 billion. The Boston Beer Company is the second-largest U.S. craft brewery.

Rent Dresses

How Rent the Runway is attempting to revolutionize the way we shop

Jennifer Hyman and Jennifer Fleiss started Rent the Runway in 2009, inspired by Hyman’s sister overspending on a dress. The company allows customers to rent, subscribe to, or buy designer apparel and accessories. Offering clothes from over 700 designers, Rent the Runway became a unicorn company with a valuation of $1 billion in 2019. When the company went public in 2022, Jennifer Hyman was worth about $48.9 million, and Jennifer Fleiss was worth about $12 million.

Bake Cookies

The story behind Mrs. Field’s COOKIES!

Debbi Fields started the Mrs. Fields cookie business in 1977 at the age of 20. Before becoming a cookie mogul, she worked as a ball girl for the Oakland Athletics and used her earnings to buy cookie ingredients. Mrs. Fields stalls popped up in malls and airports, growing the brand into a $450 million company. Debbi Fields is estimated to be worth over $200 million.

Upside Down Ketchup Bottle

Watch This Before Buying Heinz Ketchup Again

Paul Brown invented the upside-down ketchup bottle. As the owner of a precision molding company, he designed a plastic bottle closure that allowed for easy dispensing. After developing a petal-designed valve, his technology was used by Heinz. More than 75% of Heinz ketchup now uses Brown’s inverted device, earning him $13 million.

These stories illustrate that wealth can be achieved through creativity, innovation, and sometimes, a bit of luck. They remind us to look for opportunities in unexpected places and to pursue unique ideas.

Which of these stories surprised you the most? Leave your comment below and let us know!

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TAGGED:business ideascreativityentrepreneurshipinnovationinventionsmillionairesmoneysuccess storiesunique pathswealth

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